Don’t Get Overlooked! How to Maintain Website Engagement in the New Era of AI Web Search
Presented by Travis Stoker, LiveImpact
AI is changing how search engines are used. Tools like Google’s AI Overviews and ChatGPT are reshaping how people discover and interact with your content. Traditional SEO is not what it used to be. Generative AI optimization is transforming how people browse for content.
In this virtual session you’ll learn how AI is shifting user behavior, why traditional websites are seeing lower engagement, and what you can do to turn passive visitors into active engagement. We’ll cover small but powerful updates you can make to your site content, layout, and calls to action to boost conversions and strengthen your connection with visitors. Whether you manage your own site or work with a web team, you’ll leave with practical and actionable steps to keep people engaged and ensure your mission stays top of mind in the age of AI.
FREE to Members, $25 Guests, $10 YPAL Members
Travis Stoker,
Implementation at LiveImpact
I've dedicated my career to enhancing nonprofit operations through technology. From optimizing multimillion-dollar grant programs within nonprofits to organizing massive wildfire restoration projects, my focus has always been on increasing efficiency and impact.
In my current role at LiveImpact, I collaborate with nonprofits to implement software that streamlines fundraising, case management, and volunteer coordination. My journey has taught me that the right technology, when thoughtfully applied, can empower nonprofits to do more with less, driving meaningful change in the communities they serve.

